GEO Specialist job in Plano
Plano CorTech LLC
| Job Ref: | 374776 |
| Employer: |
CorTech LLC |
| Job Type: | Contract |
| Salary and Benefits: | 62.06/Per Hour |
| Remote: | No |
Location |
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| City: | Plano |
| Post Code: | 75024 |
| Map: |
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Description |
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JobsRUs.com is seeking to hire a GEO Specialist for our client in Plano, TX! Benefits Available! Weekly Pay! $62.06/Hour 8:30 AM - 5:00 PM - Fully onsite in Plano. Temp to perm! Role Overview We are seeking a Generative Engine Optimization (GEO) Specialist to drive our client?s visibility in AI-generated search responses across platforms including ChatGPT, Copilot, Gemini, and Perplexity. This role sits at the intersection of content, technical SEO, and community ? executing the near-term activation work that will move the client?s AI citation share while the broader programme scales, ensuring the brand is accurately represented, discoverable, and authoritative across AI-generated responses. This is a hands-on execution role. The ideal candidate is comfortable working in Contentful CMS, understands how LLMs select and cite content, can engage authentically in online communities, and can manage short-form social content. Key Responsibilities On-Site Content Optimization ? Execute GEO content improvements in Contentful CMS ? restructuring PDPs, adding AI-optimized FAQs, converting table-based content to crawlable HTML, and ensuring content freshness (AI engines heavily favour content less than 90 days old) ? Implement and QA schema markup (FAQPage, HowTo, VideoObject, CollectionPage) directly in Contentful ? ensuring schema is rendered in-page and visible to AI crawlers, not injected via tag managers ? Optimize page structure for AI comprehension: metadata, heading hierarchy, internal linking, entity coverage, and topic clustering ? Conduct keyword research alongside entity optimization and topic clustering, tailored for both traditional and generative search ? Monitor the client?s AI citation share and brand presence using Brandlight and comparable tools; translate findings into prioritized content actions, continuously refining strategies as AI search behaviour and best practices evolve ? this is a new discipline and the playbook is still being written ? Analyze performance via Google Search Console, GA4, SEMrush, and Brandlight; report on visibility trends across categories ? Stay current with the evolving landscape of AI search algorithms, LLM behaviour, and search trends Off-Site & Community ? Manage Reddit participation across relevant communities ? authentic engagement, answering product questions, and identifying threads where the client content can add value (Reddit is currently the top-cited social domain in AI responses for our categories) ? Manage low-risk community management across other channels while the permanent Social headcount ramps in 1H27 ? Create and publish TikTok content aligned to GEO priorities ? short-form to support brand presence, longform for AI citation value ? Support outreach to high-citation third-party publishers (e.g., best-of lists, editorial roundups) where the client has citation gaps ? coordinating briefs, product information, and follow-up YouTube & Video ? Identify YouTube content gaps based on AI citation data and brief or produce content that matches high-citation formats: ranked/best-of, product explainers, how-to longform ? Optimize video titles, descriptions, chapters, and transcripts for AI discoverability ? AI engines index transcripts, not view counts Required Qualifications ? 3+ years of experience in SEO, digital marketing, or a related role ? Hands-on experience with Contentful CMS (or equivalent headless CMS) ? Strong understanding of on-page and technical SEO: schema markup, HTML structure, metadata, internal linking ? Experience with SEO and analytics tools (SEMrush, Google Search Console, GA4) ? Familiarity with how LLMs surface and cite content ? GEO, AEO, or AI visibility experience a strong plus ? Demonstrated experience in online community management, including Reddit ? Comfortable creating short-form social content; TikTok experience preferred ? Strong written and verbal communication skills, with a track record of driving cross-functional alignment without direct authority ? Strong analytical and problem-solving skills Skills ? SEO & GEO strategy and execution ? Content optimization for LLM citation (structure, freshness, entity coverage) ? Contentful CMS ? hands-on content creation and management ? HTML and technical SEO ? Schema markup and structured data ? Reddit community management and social engagement ? TikTok content creation ? YouTube content strategy and transcript/metadata optimization ? Third-party editorial outreach and coordination ? AI brand monitoring (Brandlight or equivalent) ? Data analysis and performance tracking ? Cross-functional collaboration ? Adaptability in a fast-evolving AI landscape | |
ref: (374776)
2 days ago
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