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Media Reporting Solutions Specialist job in Other, WI

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Other, WI CorTech LLC

Job Ref:  345967
Employer:  CorTech LLC
Job Type:  Contract
Salary and Benefits:  30.67/Per Hour
Remote:  No

Location

City:  Other, WI
Post Code:  53177
Map: 

Description

CorTech is seeking to hire a Media Reporting Solutions Specialist for our client in Other, WI!
Benefits Available!
Weekly Pay!
$30.67/Hour

Description:

The Media Reporting Solutions Specialist will report into the Manager, Media Marketing Technology and Data Analytics ROI (Media and Integrated Marketing)
The Media Reporting Solutions Specialist will be the subject matter expert and ?super user? for the current and growing group of key media data analytics systems, including but not limited Google Analytics, Adimo, and Salesforce Marketing Cloud.
Initial projects may include combining Google Analytics with social media data to make recommendations for website changes and improvements to ads that point to our brand.coms.
The successful candidate will fulfill both regular and ad hoc reporting requests, support the greater MIM, M2C and Global Marketing teams in capability building, and maximize the efficiency and effectiveness with which these reports are leveraged for campaigns and website development.
The Media Reporting Solutions Specialist will interact frequently with multiple stakeholders, both within the markets and the Global Marketing teams, requiring strategic capabilities, strong influencing and communication skills, and exceptional collaboration. The person will also work closely with Client IT team and Marketing partners?media, creative, and shopper agencies?to drive website strategy and email marketing strategy.

Key Responsibilities:
Reporting Solutions Development
Develop reports designed to answer business questions, making use of visualization techniques and key-takeaways from the data for stakeholders that may not have a deep understanding of analytics but are focused on understanding data-based conclusions and learnings.
Report on marketing KPIs such as website traffic, media plan spending, and email marketing engagement.
Track, report, and analyze the return on investment for SEO activities for our websites and search performance across major search channels.
Bring new ideas to the table and seek constant improvement and growth, including around new reporting solutions or techniques that could be used to answer business questions.
Build a cohesive and unified view of media data, collaborating with the Consumer Insights & Business Analytics team.
Analytics Awareness & Decision-making support
o Serve as super-user for a variety of media analytics tools, in order to answer questions and develop solutions with speed.
Generate ideas on how to build greater awareness of website and email analytics and their value to marketing strategy with the broader MIM, M2C, and Marketing teams.
Assist the Consumer Insights & Business Analytics team as needed with media-related dashboards.
Digital marketing developments
Partner with our technology vendors to be aware of new features and developments with their solutions and evaluate their application within SC Johnson?s needs

Preferred Skills / Experience / Competencies:
Proactive self-starter, able to set agenda independently and work with only limited managerial direction.
Experience with Salesforce Marketing Cloud strongly preferred
Experience with Google Data Studio or Power BI strongly preferred
Strong skills in public speaking and convincing others to adopt a certain way of thinking and working
Excellent written communication skills
Proactive engagement and collaboration with marketing teams and proven track record of making recommendations that impact and build the business
Agency experience highly desirable
Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
Outstanding ability to think creatively, and identify and resolve problems
Ability to work within a team and independently


Required Skills / Experience / Competencies:
BS/BA degree
2-4 years? experience as a marketing analyst, marketing technologist, or similar role
Strong skills with Google Analytics required
Deep understanding of media analytics best practices and principles
Understanding of consumer data privacy principles and protections
ref: (345967)
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